Souls Path Reiki Stationary Set.jpg


Why Invest In Brand Strategy & Design?

Your brand is so much more than just some pretty visuals thrown together in the hopes of maybe reaching the right somebody. It deserves a strategy that dives deeper into the 'why, who, what, where, how 'of your business and comes back with answers that will help propel you forward not just by looking fabulous but by helping you speak directly to your ideal customers.

Here are some other benefits:

Be Recognizable: How will your customers know it's you at any given location? They could see your logo, your colors or perhaps a whole advertisement, a unified front makes for an instant connection!

Create The Right Impression: Is your brand feminine, outdoorsy or maybe even both? *gasp* Send the right message to let your tribe know they're in the right place!

Inspire Trust & Loyalty: It is said that the more times you see a brand, the more likely you are to buy from them. Keeping everything cohesive plays a huge part in creating return clients.

Bring Together A Community: What better than to bring together a group of people under one mission? With consistent branding, members feel like they are part of something bigger than themselves!


My Process

1. Initial Discovery Meeting: The first meeting of the rest of  your business! We talk about what you do, why you do it and who you want to do it for. This will guide the rest of our process.

3. Design: To get going, we first take a look at fonts and colors. This will help us put together a logo and even some custom patterns!

2. Strategy: Once we have a solid idea of what you're looking for, you'll be presented with 3 mood boards with different directions we can work from.

4. Time To Launch!: To bring everything together in a nice, neat and easily accessible format, your awesome new branding is put together in a PDF Style Guide to help keep things cohesive any time something new is being created for your brand!


Comprehensive Brand
Strategy & Design

Investment: $5,000

Timeline: 4 - 6 Weeks

Great for both new businesses and those looking to revamp their existing image! that is ready to level up from DIY & start with professional branding!


  • Competitor Analysis

    • Top 3 Competitors

    • Industry Trends

  • Logo Set

    • Primary Logo

    • Secondary Logo

    • Icon Logo

  • Color Palette

  • Font Pairing

    • Accent Font

    • Header Font

    • Subhead Font

    • Body Font

  • 1 Custom Pattern

  • Brand Style Guide

    • A 15+ page PDF dictating how to use your new branding Brand persona

      • Including brand voice, brand principles, word play, characterization

    • Brand typography choices for headers and body text plus how to use them

    • A list of your brand colors in Hex, RGB, and CMYK formats

    • Logo variation options including various color choices

    • Pattern usage and variations shown

    • Mockups showing how your brand might live in real life

    • Canva Pro asset upload & brand set up

      • Highly recommended, This platform offers a fantastic free & paid version.

      • If you have a Pro account, I'd be more than happy to get you all set up with your new branding!


  • Any Vector Assets- High-quality PNGs 

  • Any Vector Assets - ESP files

  • Brand Style Guide - PDF files